The Pink Pickle
Funk'd Investment
$
60
K
Expected Yearly Revenue
$
120
K
Competitor’s Yearly Revenue
$
55
K
Untapped Market in Austin
The Pink Pickle—Austin’s FIRST vacation rental boldly designed SPECIFICALLY for the booming bachelorette market, a niche no one had yet tapped into.
From a pink pickleball court to a “DO NOT PUSH” button triggering Abba’s “Dancing Queen” to blast throughout the interior, the design is an unapologetic celebration of girlhood and fun, fully styled and staged by Funkit from top to bottom
Unique Features
- Pink pool table – Because why play 8-ball when you can do it in full Barbiecore? Instant main character energy.
- Pink dinosaur – No notes. Just a prehistoric party guest serving full vibe.
- Custom mural + ‘Howdy’ wall art – A Texas-sized shoutout to color theory. She’s cohesive, she’s curated, she’s camera-ready
- Above-ground pool with a wood deck glow-up – Champagne taste, beer budget. It’s giving pool party, not pool problem..
- Secret “DO NOT PUSH” red button – Push it. Trust me. Lights down, disco up, Dancing Queen on blast. This is the moment.
The Results
Beyond revenue, this property exploded on social media—racking up over 10 million views across TikTok and Instagram, spawning multiple copycats in the neighborhood.
It’s also broadened its reach beyond bachelorettes—hosting everything from girls’ weekends to kids’ birthday parties.
AirDNA Projected Per Year
$
50
K
Nearby Competitor Earned
$
55
K
1st Year ROI
$
55
K
Projected ROI Per Year
$
120
K